If you desire to understand what this Virtual Reality is about, the keyword is ‘integration’. What is being integrated then? It should go without saying that it is definitely about virtual and reality which are both augmented to form a new sphere which offers different experiences and sensations to the users. In the next 20 or 30 years, we might not even recognize how reality and virtual are in separated realms.
So, you can probably see how we are going. We are going to warn you that the future of augmented reality may be much closer than you expected before. Even, with the fame granted to Pokemon Go, augmented reality has become something much more promising, though it has been presented in so many media before.
Current Growth of Augmented Reality
Some of us might have not realized performing augmented reality throughout our daily routine. Geolocation is a concept applied on digital maps which integrates both virtual and reality. Today, you can check a restaurant’s address and location on your map app. The GPS gets you to the place you would like to visit, while the application provides you with additional information in regards to the place.
Some educational resources have also been introduced to augmented reality technology. The mission is great, which is to enhance the quality of education. Today, students at school can be shown how the earth rotates and revolves around the sound through 3D graphics which is not static, but gorgeously dynamic.
Similar experience can also be enjoyed by e-commerce customers who do not have to worry if the products they are buying are going to look good on them or not. The augmented reality provides customers and sellers to conduct their market much more like a traditional method. The customers can try on glasses they like while the seller can provide recommendations to the customers about which glasses look better on the customers.
The Real Future of Virtual Reality
The Virtual Reality devices such as Oculus Rift have been released to market, which indicates the occurrence of following generations and similar products. Marketers must definitely see this projection carefully. It means that they have to keep their eyes forward while focusing on the next technology to come up. With this in mind, then they can plan to make a move to reach for the next big thing to come.
It is truly possible that in the next 5 years, we are going to see more virtual reality media. But it will be so much advantageous for marketers and consumers to be able to enjoy a real useful kit, not just a product full of gimmicks.